Key TakeawaysNestlé plans to sell a line of frozen meals, called Vital Pursuit, marketed toward people taking GLP-1 drugs and other weight loss interventions.The foods will include grain and protein pasta bowls, pizza, and sandwich melts and will be high in protein.Information on calorie counts and other ingredients such as fat and salt content aren’t available yet.The meals will be priced around $4.99 each.
Key Takeaways
Nestlé plans to sell a line of frozen meals, called Vital Pursuit, marketed toward people taking GLP-1 drugs and other weight loss interventions.The foods will include grain and protein pasta bowls, pizza, and sandwich melts and will be high in protein.Information on calorie counts and other ingredients such as fat and salt content aren’t available yet.The meals will be priced around $4.99 each.
Food company Nestlé hasannounced plansto launch a line of frozen meals made especially for people taking a class of drugs called glucagon-like peptide 1 (GLP-1) receptor agonists, which includes diabetes and anti-obesity medications Ozempic and Wegovy.
The new line, called Vital Pursuit, is intended to be “a companion for GLP-1 weight loss medication users and consumers focused on weight management,” Nestlé said in apress release. Vital Pursuit is slated to launch this fall.
According to the company, Vital Pursuit meals are high in protein, a good source of fiber, contain essential nutrients, and “are portion-aligned to a weight loss medication user’s appetite.”
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The suggested cost of the Vital Pursuit meals will be $4.99 or less. Food options will include grain and protein pasta bowls, sandwich melts, and pizza. There’s no information yet regarding which ingredients and additives will be included, such as sodium and fat, or how much protein a meal will contain.]
“Until you see the formulation of the meals, who knows if a provider would recommend them as part of a healthy food plan?”Amy Keating, RD, program leader for the Food Safety and Nutrition Group at Consumer Reports, told Verywell.
Caroline Susie, RDN, who leads the Nutrition and Weight Management team at global health consulting firm Mercer and is a spokesperson for the Academy of Nutrition and Dietetics, said GLP-1 users should consult both their physician and a dietitian if they are on the medication to be sure they are getting the right level of nutrients. Batsis also recommends reaching out to an exercise specialist for advice on strength training to help bones stay strong.
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The frozen meals may work for some. “A frozen meal can offer the benefit of portion control…[which] can significantly reduce the challenges of cooking and meal planning, providing a practical solution for individuals,”Vijaya Surampudi, MD,associate director of the UCLA Medical Weight Management Clinic, told Verywell. “But frozen meals would be considered processed and may have sauces and sugars. Ideally, one would prepare meals so they would have control over what is added to them.”
Anastasiya Shor, PharmD, director of the Drug Information Center at the Touro College of Pharmacy in New York City, told Verywell that a key concern for her about the frozen meals is that they don’t help prepare GLP-1 users to continue effective weight management should the drugs become temporarily or permanently unavailable. Side effects such as severe vomiting or diarrhea have prompted some users to get off the drugs, as have supply shortages and affordability issues.
“If you are losing weight on the drugs but you change nothing else, if there comes a time the drugs are not available for any reason, you will gain the weight back because your appetite is no longer reined in and you are not used to making healthy food choices,” Shor said.
Consumers should keep in mind that Nestlé’s decision to introduce the foods could be in response to sales concerns.A surveypublished in late 2023 found that people taking GLP-1s had reduced their spending on groceries. “Is the company worrying about a decrease in market size and responding with an attempt to get an increase in market share?” wondersPeter Lurie, MD, MPH, president and executive director of the nonprofit CScience in the Public Interest.
What This Means For YouIf you are taking anti-obesity medication, you should speak with your physician and a dietitian to help you choose foods high in vitamins and other nutrients, since you are likely eating less.You also need food high in protein, such as eggs, meat, poultry, fish, and dairy products. This will protect your muscles and bones as you begin to lose muscle mass.
What This Means For You
If you are taking anti-obesity medication, you should speak with your physician and a dietitian to help you choose foods high in vitamins and other nutrients, since you are likely eating less.You also need food high in protein, such as eggs, meat, poultry, fish, and dairy products. This will protect your muscles and bones as you begin to lose muscle mass.
If you are taking anti-obesity medication, you should speak with your physician and a dietitian to help you choose foods high in vitamins and other nutrients, since you are likely eating less.
You also need food high in protein, such as eggs, meat, poultry, fish, and dairy products. This will protect your muscles and bones as you begin to lose muscle mass.
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